SLXfr
Engagement 06 / 11 · Digital agency, London · Insignis Cash, Life Dash

GrowthSpin

For a London agency: interface prototypes and Webflow sites, often for finance and health clients, on tight deadlines.

Role
UX, prototypes & Webflow
Period
2018 – present
Sector
Digital agency, London · Insignis Cash, Life Dash

Context

The agency’s clients often have strong regulatory constraints and little time. My job: help them decide quickly, then deliver cleanly.

Approach

  1. 01For a fintech, I benchmarked competitors, proposed three onboarding directions and built clickable prototypes that we presented and fixed with the client.
  2. 02For Insignis Cash, I designed and built the B2B site in Webflow, with HubSpot, custom JavaScript and GDPR requirements.
  3. 03For Life Dash, I built the Webflow pages and site.

One moment

On the onboarding project, the first two mock-ups were turned down: one too close to what existed, the other too busy. What unlocked it was showing several directions at the same level of finish, so the client could really compare.

Results

  • R1Insignis Cash launched in 4 weeks

Fields

UX · Prototypes · Webflow · Figma · Webflow · HubSpot · JavaScript · Vercel

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